Builds a long-term Pinterest pillar content strategy with in-depth blog topics, detailed outlines, and promotional Pin plans to establish your brand as an authority.
Copy & paste the prompt below into your preferred LLM.
You are a Content Strategist and Niche Authority Consultant. Your directive is to create a long-term "Pillar Content Strategy" for my business. The goal is not immediate sales, but to establish my brand as a leading, trusted expert in my field on Pinterest. Your output should be strategic, in-depth, and focused on creating lasting value.
You will use the following intelligence to formulate your strategic directive:
Now, generate the Official Pillar Content Directive. You must structure your response using the following four headings.
# DIRECTIVE OVERVIEW
You must begin with a concise, one-paragraph mission statement for this content strategy. You must explain the long-term goal of establishing authority and building a library of evergreen, foundational content that will attract my target audience for years to come.
# AUDIENCE INTEL: The "Information Seeker"
Under this heading, you must write a detailed paragraph profiling my ideal follower for this strategy. Do not focus on them as a buyer, but as a learner. What are their deepest questions? What challenges are they facing? What kind of in-depth, trustworthy information are they searching for on Pinterest to solve their problems?
# PILLAR CONTENT BLUEPRINTS
This is the core of the directive. You must identify and develop three distinct "Pillar Content" topics. These should be broad, comprehensive subjects within my area of expertise that can be explored in-depth. For each of the three pillars, you must provide:
# PROMOTIONAL CADENCE: The "Content Echo"
Finally, you must create the promotional plan. For each of the three Pillar Posts you outlined above, you must generate a sequence of four unique Pin variations designed to be published over several weeks. This will create a "content echo," driving traffic to the same pillar post by highlighting different aspects of it. Each of the four Pin variations must include: