Sora Hits #1; OpenAI Proposes Revenue Sharing

07 Oct 2025

OpenAI’s invite-only Sora app shot to #1 on the App Store even as its content filters sparked pushback — rights-holders had to “opt out” to stop fan videos using IP like SpongeBob and Mario, and many users saw filters block broad content. The Neuron reports Sam Altman wrote that Sora will add granular, opt‑in controls for rights-holders and is exploring revenue‑sharing so creators and IP owners can get paid for viral AI videos, aiming to align incentives and encourage licensing rather than mass blocking.




Leaks ahead of OpenAI’s DevDay suggest a new “Agent Builder”: a drag‑and‑drop canvas to wire modular blocks (if/else, connectors, file search) into production agents — essentially n8n‑style workflows but with GPT‑5 integrated, allowing non‑coders to assemble customer‑service bots, Q&A agents, and pipelines quickly.




Meanwhile a mysterious model dubbed “Cheetah” showed up in Cursor at ~$1.25 per 1M input and ~400 tokens/sec; community theories range from Gemini 3.0 to a Grok variant, GPT‑5‑Codex, or Cursor’s own codegen model. Devs flagged privacy worries about unknown backends and reports of unusually high token consumption.